RevOpsAF The Podcast

RevOpsAF is the podcast for people who are RevOpsAF and want to learn about everything RevOpsAF! Powered by the RevOps Co-op, the number one community for operations professionals.

Episodes

May 12, 2025

21 min

🎙️ In this episode of the RevOpsAF Podcast, Camela Thompson sits down with Yuri Yakubov, Head of Finance and Business Operations at TigerEye Labs, to explore how AI can help bridge the gap between data teams and go-to-market leaders.
They discuss the real-world challenges RevOps teams face when aligning departments, why traditional BI tools aren't enough, and how AI (when used right) can supercharge analyst teams instead of replacing them.
Plus: why tech won't fix bad company culture - and what actually will.
If you're serious about using AI in RevOps to drive better insights, faster alignment, and smarter strategy, you won't want to miss this conversation! 🚀
👉 Topics Covered:
- Why AI is the new translator between GTM and data teams
- How to standardize metrics and avoid reporting chaos
- The cultural challenges no tool can fix
- How analysts can evolve into strategic advisors
- What TigerEye Labs is building for the future of RevOps AI
 🔗 Join the RevOps Co-op community: https://www.revopscoop.com/membership/membership-options
 🔗 Follow Yuri on LinkedIn: https://www.linkedin.com/in/yuriyakubov/

May 12, 2025

21 min

May 2, 2025

24 min

Are you stuck in the weeds and wondering how to make a real strategic impact in your RevOps role?
In this episode, Kristina Kardell, Director of Revenue Operations at Leapsome, joins co-host Camela Thompson to unpack how RevOps professionals can align daily tactical execution with company-wide strategic goals. We dive into prioritization frameworks, managing up, interviewing like a strategic thinker, and recognizing when it's time to walk away.
Whether you're the first RevOps hire or leading a growing team, this conversation is packed with actionable insights.
🔥 What You’ll Learn:
How to connect RevOps tasks to GTM strategy
Questions to ask during RevOps job interviews
Managing requests from leadership and protecting your time
Coaching junior team members to think like strategic operators
When it's time to reevaluate your role or company fit
đź”— Connect with Kristina on LinkedIn: https://www.linkedin.com/in/kristinakardell/
📌 Related Blog Content:
📝 How to Tackle Your First 90 Days in a New RevOps Role = https://www.revopscoop.com/post/how-to-tackle-your-first-90-days-in-a-new-revops-role
📝 Want Career Growth in RevOps? Here's a Formula for Success = https://www.revopscoop.com/post/want-career-growth-in-revops-heres-a-formula-for-success
 👉 Join the RevOps Co-op community: https://www.revopscoop.com/membership/membership-options

May 2, 2025

24 min

Apr 25, 2025

28 min

Broken handoffs between teams are one of the biggest sources of friction in any revenue engine—and also one of the easiest places for RevOps to make a fast, high-impact fix.
In this episode of the RevOpsAF podcast, Camela Thompson chats with Chris Skalicky, VP of Revenue Operations at Growth Therapy, about how to diagnose and improve handoffs between marketing, sales, and customer success. Whether it’s redefining your ICP, aligning teams on lead quality, or transferring discovery context post-sale, this episode is packed with actionable advice for RevOps leaders and operators alike.
🔑 In this episode, you'll learn:
How to identify broken handoffs and fix them fast
Why shared KPIs are critical for cross-functional alignment
What makes the sales-to-CS handoff so tricky—and how to improve it
How to revisit and refine your ICP using real data
Why RevOps should act as a strategic problem-solver, not just a systems admin
đź”— Follow Chris on LinkedIn: https://www.linkedin.com/in/chris-skalicky/
👉 Join the RevOps Co-op Community: https://www.revopscoop.com/membership/membership-options

Apr 25, 2025

28 min

Apr 18, 2025

34 min

In this episode of the RevOpsAF Podcast, host Matt Volm chats with Sidney Waterfall, VP of Marketing at Open Brand, about how to consolidate and optimize your tech stack without losing your mind - or your data.
Sidney shares her hands-on approach to auditing legacy systems, aligning GTM teams around actionable data, and building a CRM that can scale with your business. Whether you're in Sales Ops, Marketing Ops, or leading RevOps strategy, this conversation is packed with tips you can use today.
âś… How to audit and rebuild your tech stack
âś… Using HubSpot for lead management, routing, and attribution
✅ Setting up custom fields that drive insights—not clutter
âś… Prioritizing tools based on GTM maturity
✅ Why actionable win/loss data is always better than “other”
âś… Building for a focused, high-value TAM
📌 Join our community: https://www.revopscoop.com/membership/membership-options
📌 Connect with Sidney on LinkedIn: https://www.linkedin.com/in/sidneywaterfall/
#RevOpsAF #TechStack #CRMOptimization #HubSpot #B2BMarketing #RevenueOperations #MarketingOps #SalesOps #ABM #RevOpsPodcast

Apr 18, 2025

34 min

Apr 11, 2025

21 min

In this episode, Camela Thompson sits down with Nicole Looker, Director of Revenue Operations at Rebuy Engine, to break down how RevOps teams can effectively prioritize when everything feels like a priority. From quarterly planning frameworks to tooling tips using Jira, Notion, and Slack, Nicole shares real-world strategies for staying sane and driving impact in high-growth environments.
âś… Learn how to:
Align stakeholders across Sales, CS, Marketing & Partnerships
Use planning cycles (QBRs, H1/H2) to drive roadmap clarity
Manage a RevOps backlog using tools like Jira & Notion
Make the case for headcount with data-backed roadmaps
Avoid burnout through process-driven prioritization
🔥 Whether you're a solo RevOps team or managing multiple GTM functions, this episode is packed with tactical advice to level up your operational game. 
đź”— Related Resources:
đź“– Blog: Thriving in RevOps as a Team of One - https://www.revopscoop.com/post/falling-into-revops-and-excelling-as-a-team-of-one
đź“– Guide: 9 Best Practices for Better Change Management - https://www.revopscoop.com/post/9-best-practices-for-better-change-management
đź”— Connect with Nicole on LinkedIn: https://www.linkedin.com/in/nicole-looker/
 

Apr 11, 2025

21 min

Apr 4, 2025

23 min

In this episode of the RevOpsAF podcast, we’re joined by Jessica Boiardi, VP of Revenue Operations at Mirror Digital, to talk about something that doesn’t get enough airtime: what it really takes to support working parents in RevOps.
With over 15 years of leadership experience at companies like BuzzFeed, Complex, and Turner, Jessica shares her personal journey of balancing parenting, RevOps leadership, and community involvement.
From calendar hacks and mental load management to creating inclusive workplace policies and advocating for more authentic conversations, this episode is packed with insights for leaders, teammates, and parents alike. đź‘€
What you’ll learn in this episode:
How to create systems that actually support working parents
Why “balance” is a moving target—and that’s okay
What managers and peers can do to be more inclusive
The importance of representation in parenting conversations
How to build flexibility into networking, meetings, and team culture
📌 Whether you're a RevOps leader, a working parent, or a teammate who wants to be more supportive - this episode is for you.
📣 Subscribe for more RevOps insights, leadership tips, and real talk from the RevOps Co-op community.
đź”— Connect with Jessica on LinkedIn: https://www.linkedin.com/in/jessica-boiardi-9b6b363/
🔗 Join the community → https://www.revopscoop.com/membership/membership-options
📰 Explore the blog → https://www.revopscoop.com/learn/blog
#RevOps #WorkingParents #Leadership #RevenueOperations #WorkLifeBalance #RevOpsAF #ParentingInTech #WomenInOps

Apr 4, 2025

23 min

Mar 28, 2025

24 min

Welcome to Episode 34 of the RevOpsAF Podcast! In this episode, co-host Camela Thompson sits down with Ashley Vonella, Director of Revenue Operations at Velocity EHS, to discuss goal-setting strategies for neurodivergent professionals and how to thrive in a demanding RevOps career.
 
🚀 What You’ll Learn in This Episode:
âś” How to set realistic, sustainable goals in RevOps
âś” The challenges of hyper-fixation and how to overcome them
âś” Aligning personal career growth with business goals
âś” Strategies for managing stakeholder expectations
âś” Self-advocacy and career progression in RevOps
 
👥 Join the RevOps Co-op Community Become part of a growing network of RevOps professionals and gain access to exclusive content, networking events, and career opportunities! Join here: https://www.revopscoop.com
đź“© Connect with Our Guests Ashley Vonella: https://www.linkedin.com/in/ashleyvonella/
Camela Thompson: https://www.linkedin.com/in/camela-thompson/
 

Mar 28, 2025

24 min

Mar 21, 2025

30 min

🚀 Is your ICP holding you back?
In this episode of the RevOpsAF Podcast, co-host Matthew Volm sits down with Kristina Diederich, a seasoned RevOps leader, to discuss why defining your Ideal Customer Profile (ICP) is not a one-time exercise.
🔍 What You’ll Learn in This Episode:
âś… Why most companies get ICP wrong and how to fix it
âś… How to use real customer data to refine your ICP
âś… The biggest red flags that signal it's time to update your ICP
âś… How refining ICP unlocked $500K+ in new revenue for one company
âś… Actionable strategies to optimize your sales, marketing, and CS motions.
 
đź”— Follow Kristina on LinkedIn: https://www.linkedin.com/in/kristinadiederich/
đź”— Become a member of the RevOps Co-op: https://www.revopscoop.com/membership/membership-options
 

Mar 21, 2025

30 min

Mar 14, 2025

18 min

Struggling to define your Ideal Customer Profile (ICP)? You’re not alone.
In this episode of the RevOpsAF Podcast, Peter Kirk breaks down how to refine your ICP, avoid common pitfalls, and use data-driven insights to attract high-value customers while keeping the wrong ones out of your pipeline.
You'll learn:
âś… Why most ICPs are flawed from the start
âś… How to analyze customer data to find your best-fit accounts
âś… The secret to aligning Sales, Marketing, and CS around your ICP
âś… When and how to update your ICP for scaling success
🎯 If you want higher conversions, better pipeline efficiency, and stronger revenue growth, this video is a must-watch! 📌 Subscribe for more RevOps insights
đź”— Learn more and join the community: www.revopscoop.com
🔗 Follow Peter on LinkedIn: https://www.linkedin.com/in/petertkirk/ 
 

Mar 14, 2025

18 min

Mar 7, 2025

25 min

🔥 Should RevOps own business systems? Or should IT take the wheel?
This is a pretty spicy 🌶️ debate in RevOps right now, and we’re diving in on the latest episode of the RevOpsAF Podcast. 🎙️
When you’re a small company, RevOps often wears the systems hat - CRM, automation, reporting, yada, yada, yada.
But as you scale, IT typically steps in . . . which can lead to a tug-of-war over ownership.
@Erick Mahle, VP of RevOps & Digital Transformation at Lendz Financial, joined @Camela Thompson to break it all down:
Who should own business systems—RevOps or IT?
The data governance dilemma (security vs. agility)
How to collaborate and not collide with IT
đź’­ Erick puts it best:
"How can you ensure the right analytics are in place if you're not in the driver's seat of the business systems that generate that data?"
Not a member of the RevOps Co-op yet? What are you waiting for?? Join us at revopscoop.com.
Follow Erick on LinkedIn -> https://www.linkedin.com/in/erickmahle/
 

Mar 7, 2025

25 min

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